In order to improve the activities and work of the AmCham Marketing and Communications Group, an initial meeting was held with a main goal to establish a Program Committee and define new goals that will be in the focus of this group's work in the upcoming period.
- Monitoring the state of the law in the field of advertising and related laws and planning informational - educational activities, as well as the public advocacy of regulatory changes and monitoring the situation in the field with all key stakeholders;
- Raising awareness of the business, academic and media community on the ethics of communications;
- Cooperating with the academic community in order to raise awareness on the importance of communications literacy;
- Continuating organization of events and meetings of the Group according to the current principle and dynamics.