Date: 22/04/2020

British American Tobacco donates RSD 1 Million to Vranje Red Cross

British American Tobacco has donated staple food parcels worth one million dinars.

British American Tobacco (BAT) has donated staple food parcels worth RSD 1 Million to the Red Cross in the city of Vranje, its Serbian base of operations. The Red Cross will distribute the parcels to the local residents most in need of aid. The company’s fundraising drive was complemented by volunteer efforts by its staff and the two trade unions active in its Vranje plant, the Independence Trade Union and the Autonomous Trade Union, with all those involved seeking to help their fellow residents and the broader community and demonstrate a spirit of humaneness. 

‘Our company has always been committed to social responsibility and supported the community, which is now more important than ever. Today’s donation is just one of the many ways we have been helping; to that end, BAT has chosen not to use the coronavirus relief benefits offered to businesses by the Serbian Government. We will continue doing so in the future and call on other firms to also show solidarity and unity. Care for our employees will also remain our top priority, as evidenced by the fact that we are operating with the same number of staff in spite of the state of emergency’, said BAT’s Country Manager for Serbia and Montenegro Milorad Krstikeski.