Date: 07/04/2021

A1 Serbia launches, completing a rebrand of Vip Mobile

A1 will deliver a unique digital experience for its customers, offering relevant services and technologies for living, working, and playing in the digital age.

A major international company, A1 Serbia is able to provide innovative products and services developed in foreign markets. The company has also announced a major upgrade of its network to expand its 4G capacity and enhance its data services. Infrastructure is to be extended throughout the country, in particular in Belgrade and Vojvodina, which will deliver an improved experience to users across as much as 70 percent of the network.

‘We are proud to have A1 Serbia complete the A1 family, and we congratulate the local A1 team for successfully completing this rebranding exercise at this challenging time. This is a special moment for both the A1 Telekom Austria Group and A1 Serbia. Starting from today, we officially operate under one consistent, strong brand in all of our seven markets’, said Thomas Arnoldnee, CEO of A1 Telekom Austria Group.

The company will continue to actively develop projects oriented at people and society at large, contributing to building local communities and safeguarding the environment. The change of name will in no way affect existing contracts with users or business partners.