{"id":52917,"date":"2025-09-29T11:09:56","date_gmt":"2025-09-29T10:09:56","guid":{"rendered":"https:\/\/amcham.rs\/?p=52917"},"modified":"2025-10-13T11:14:43","modified_gmt":"2025-10-13T10:14:43","slug":"ikea-predstavila-net-zero-transition-plan-na-amcham-brifingu","status":"publish","type":"post","link":"https:\/\/amcham.rs\/sr\/ikea-predstavila-net-zero-transition-plan-na-amcham-brifingu\/","title":{"rendered":"IKEA predstavila Net Zero Transition Plan na AmCham brifingu"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"52917\" class=\"elementor elementor-52917\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e0b365c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4e0b365c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-364bcf19\" data-id=\"364bcf19\" data-element_type=\"column\" data-settings='{\"avante_ext_is_scrollme\":\"false\",\"avante_ext_is_smoove\":\"false\",\"avante_ext_is_parallax_mouse\":\"false\",\"avante_ext_is_infinite\":\"false\"}'>\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a1117b8 elementor-widget elementor-widget-text-editor\" data-id=\"7a1117b8\" data-element_type=\"widget\" data-settings='{\"avante_ext_is_scrollme\":\"false\",\"avante_ext_is_smoove\":\"false\",\"avante_ext_is_parallax_mouse\":\"false\",\"avante_ext_is_infinite\":\"false\"}' data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Na brifing sesiji posve&#263;enoj temi odr&#382;ivosti, predstavnici IKEA-e podelili su kako kompanija prelazi sa klimatskih obe&#263;anja na konkretne akcije, kroz Net Zero Transition Plan koji prevazilazi uobi&#269;ajene korporativne strategije.<\/p><p>&nbsp;<\/p><p>Aldo Lele, menad&#382;er za odr&#382;ivost za Jugoisto&#269;nu Evropu, i Teodora Kova&#269;evi&#263;, lider za odr&#382;ivost, istakli su da Plan obuhvata sveobuhvatan pristup: smanjenje emisija u celom lancu vrednosti (Scope 3), oslanjanje na nau&#269;no zasnovane ciljeve i uvo&#273;enje klimatskih procena koje obezbe&#273;uju transparentnost i odgovornost.<\/p><p>&nbsp;<\/p><p>Poseban akcenat stavljen je na odgovorno kori&scaron;&#263;enje kompenzacionih mehanizama &ndash; tek nakon ostvarivanja stvarnih smanjenja emisija &ndash; kao i na identifikovanje inovacionih praznina koje zahtevaju nove pristupe i saradnju. Kako su naglasili govornici, partnerstvo sa dobavlja&#269;ima, potro&scaron;a&#269;ima i lokalnom zajednicom klju&#269;no je za &scaron;irenje re&scaron;enja i ostvarivanje ciljeva.<\/p><p>&nbsp;<\/p><p>U&#269;esnici su imali priliku da saznaju kako globalne ambicije prelaze u lokalnu praksu i da dobiju prakti&#269;ne uvide korisne za sopstveni put ka Net Zero ciljevima.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-044e9ca e-grid-align-left elementor-shape-rounded elementor-grid-0 elementor-widget elementor-widget-social-icons\" data-id=\"044e9ca\" data-element_type=\"widget\" data-settings='{\"avante_ext_is_scrollme\":\"false\",\"avante_ext_is_smoove\":\"false\",\"avante_ext_is_parallax_mouse\":\"false\",\"avante_ext_is_infinite\":\"false\"}' data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook elementor-repeater-item-71f32ec\" href=\"https:\/\/www.facebook.com\/amchamserbia\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-facebook\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-twitter elementor-repeater-item-273f38a\" href=\"https:\/\/twitter.com\/amchamserbia\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Twitter<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-twitter\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-youtube elementor-repeater-item-a12d9be\" href=\"https:\/\/www.youtube.com\/@AmChamSerbia\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Youtube<\/span>\n\t\t\t\t\t\t<i class=\"fab fa-youtube\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e04634 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e04634\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fe95e88\" data-id=\"fe95e88\" data-element_type=\"column\" data-settings='{\"avante_ext_is_scrollme\":\"false\",\"avante_ext_is_smoove\":\"false\",\"avante_ext_is_parallax_mouse\":\"false\",\"avante_ext_is_infinite\":\"false\"}'>\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Na brifing sesiji posve&#263;enoj temi odr&#382;ivosti, predstavnici IKEA-e podelili su kako kompanija prelazi sa klimatskih obe&#263;anja na konkretne akcije, kroz Net Zero Transition Plan koji prevazilazi uobi&#269;ajene korporativne strategije. &nbsp; Aldo Lele, menad&#382;er za odr&#382;ivost za Jugoisto&#269;nu Evropu, i Teodora [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":52919,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[101],"tags":[],"class_list":["post-52917","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-brifinzi-okrugli-stolovi-seminari","post_format-post-format-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IKEA predstavila Net Zero Transition Plan na AmCham brifingu &#8226; AmCham<\/title>\n<meta name=\"description\" content=\"Na brifing sesiji posve\u0107enoj temi odr\u017eivosti, predstavnici IKEA-e podelili su kako kompanija prelazi sa klimatskih obe\u0107anja na konkretne akcije, kroz Net\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amcham.rs\/sr\/ikea-predstavila-net-zero-transition-plan-na-amcham-brifingu\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IKEA predstavila Net Zero Transition Plan na AmCham brifingu &#8226; 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