The first live event in this year’s AmChamps programme was devoted to innovation and allowed the participants to learn interesting and useful advice that can come in handy in their future careers.
Miša Lukić, founder of NEW STARTEGY, delivered his lecture at the Hilton Hotel. A leading authority on the topic, Miša explained how anyone could be an innovator and that we were all
creative, because creativity was ‘simply how our brains work’. He spoke about the need to innovate in all aspects of business, since innovation was actually what business was all about.
The lecture showcased numerous interesting examples designed to foster creativity and remove inhibitions that result from a mismatch between what we know and what we do. For Miša, changing one’s perspective was perhaps the most important thing that can be done when starting one’s business, because doing so released creativity and new ideas. He also underscored the significance of using reliable technologies, increasing global communication, and considering consumers’ needs to compliment ideas. In other words, businesses needed sound methodologies and strategies and the right business models.
At the end of the event the AmChamps were able to ask questions and talk to Miša about Business Sapiens, his business model.