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The American Chamber of Commerce in Serbia held the BeerCham event powered by Heineken® – For a Fresher World, bringing together its members in a relaxed atmosphere conducive to business networking
The gathering commenced with an opening address by Zoran Daljević, member of the AmCham Serbia Board of Directors and Director of the Serbia Representative Office at Atlantic Grupa. Attendees raised a toast to Mr. Sobir Djaffar, the new General Manager of HEINEKEN Serbia.
The event provided a platform for beverage industry professionals to engage in discussions and exchange ideas in a relaxed atmosphere. Heineken’s commitment to sustainability and innovation was emphasized, reflecting their efforts to become a leading global brewer.
BeerCham offered participants a brief respite from their daily responsibilities and an opportunity to connect over shared interests, strengthening relationships within the AmCham community. Attendees celebrated with each other to the music of a DJ, toasting with the motto – For a Fresher World.
