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Members News

Represent System CEO won “Srđan Čukić” award for life-time achievement

By AmCham  Published On 22/05/2019
Award for exceptional personal contribution in the area of communications is granted as a special recognition to professionals from all areas of public relations and communications.
Borislav began his addressing by thanking all for the award and continued:
– I am happy for this great recognition, because the most important award is the one received from peers in your own profession. And our profession is unpredictable, fast and ever-changing, a giant machinery and business that constant changes and develops from year to year. This is exactly how the Represent System monitored trends and evolved from a classic PR agency to a digital one and it now continues to grow in that area – said the Represent System CEO at the beginning of his speech and added:
– I am a visionary, I like to create and always look ahead. In that respect, I am especially glad that my fellow professionals have recognised my vision above all in my work. Some still perceive PR as an old profession while others, like ourselves, perceive it as a dynamic profession that changes constantly – explained Miljanović.
He then recalled his good friend, Srđan čurić, who left us prematurely, and after whom this award is named:
– I am especially glad that this life-time achievement award is named after my colleague and, I am free to say, my friend, Srđan čurić, who helped me by opening the door of BK TV for me and thus enabling me to make a successful TV career, while on the other hand I, as more experienced in PR, supported him when he decided to enter the PR world. It was a man with whom I competed in two things – professionalism and kindness. Thank you all again for this precious and important award.

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