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Mastercard and OTP banka Srbija a.d. Novi Sad are continuing their support for the mission to finance the restoration of 100 million trees worldwide through Mastercard’s Priceless Planet Coalition. OTP banka Srbija a.d. Novi Sad joined the program in 2021 and has since contributed to the financing of 45,000 trees.
For every customer who activates Google Pay or Apple Pay, or opens a Fluo, Praktik, Prestige, Klasik, or Junior package account with OTP Bank, the bank will donate two euros to Conservation International to support the planting of one tree. The campaign is active from the beginning of June and will run until August 31.
OTP banka Srbija a.d. Novi Sad notes that support for environmental initiatives is increasingly popular among its clients. MasterIndex, Mastercard’s annual research among cardholders, shows growing interest in environmental issues. According to the MasterIndex Serbia study, 86% of respondents believe that more attention should be given to environmental protection, social responsibility, and corporate governance.
More information about this year’s Priceless Planet Coalition campaign and OTP Bank can be found at the provided link.
