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Marković to take over after successful performance as general director of Coca-Cola HBC Bulgaria
Saša Marković will succeed Svetoslav Atanasov, who is set to take on the role of general manager for Greece and Cyprus within the Coca-Cola HBC organization. Saša Marković has previously played a key role in the Serbia and Montenegro sales unit, especially during the challenging period of the global pandemic.
“The success achieved under the leadership of Svetoslav Atanasov compels us to continue our growth with the same dedication, providing top-quality products, developing our people, and supporting the community in line with our business principles. This means that we can respond to the needs of our customers and consumers at all times, and we will continue to be a reliable partner in this regard. I believe that together, with bold ideas and a passion for excellence, we will set new standards in the industry and leave a positive impact on the community,” Marković said.
Coca-Cola HBC Serbia and Montenegro currently employs around 1,600 people and collaborates with more than 37,000 customers, creating significant economic value for the local economy and gaining recognition as a leader in sustainable business practices.
The change in leadership marks a new stage for the company as it seeks to grow its business in the region.
